Website Visibility Audits & SEO Support
For creative service providers, travel brands, consultants, studios and more with websites that need to work a little harder.
Your website might need better SEO, clearer service pages, stronger messaging, cleaner structure, or a smoother path to inquiry.
But you shouldn’t have to guess.
My work starts with a diagnosis, so we can look at the full picture first. From there, we can decide whether you need a strategy, hands on implementation, ongoing support, or simply a clear plan you can take and use yourself.
The Diagnosis
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The Strategy
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The Implementation
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The Support
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The Diagnosis ❀ The Strategy ❀ The Implementation ❀ The Support ❀
The Website Visibility Audit
First, we start with a diagnosis.
Before we start changing pages, rewriting copy, adding keywords, or fixing random things behind the scenes, I look at how your website is actually working.
The Website Visibility Audit is the starting point. It helps us see what’s helping, what’s getting missed, and what may be making it harder for the right people to find you, understand what you offer, and take the next step.
Inside the audit, I look at
Website structure
Your navigation, page flow, internal links, duplicated pages, buried information, and whether your site feels easy to move through.
SEO foundations
Your page titles, meta descriptions, headings, keyword direction, indexing basics, and the signals that help Google understand your site.
Messaging and offer clarity
Whether your website quickly explains what you do, who it’s for, why it matters, and what someone should do next.
Inquiry flow
Your buttons, calls to action, contact forms, booking links, and the little moments where people either feel guided or get lost.
Content opportunities
What pages, blog posts, FAQs, resources, or service content could help support your visibility and make your site more useful.
Technical visibility basics
Things like Google Search Console, Google Analytics, sitemap checks, image alt text, page speed notes, and any obvious setup issues that may be holding the site back.
You’ll walk away with a clear view of what needs attention first, what can wait, and what is probably not worth stressing about right now.
After the audit, we choose the best route.
Once we know what’s happening on your website, we can decide what kind of support makes the most sense.
Some clients need a focused strategy. Some want help implementing the updates. Some want ongoing support as their site grows. And some just need a clear plan they can take and run with.
Strategy
Turn the audit findings into a clear, prioritized plan.
This might include
website page priorities
SEO keyword direction
homepage and service page structure
content and blog topic ideas
local SEO opportunities
inquiry flow improvements
Implementation
Help you actually clean up and improve the site.
I can support with
SEO cleanup
website structure updates
service page refinement
homepage clarity
local SEO updates
content refreshes
analytics and tracking setup
Ongoing Support
Keep improving your website over time, without doing everything at once.
This can include
monthly SEO check-ins
website content updates
blog and resource planning
Search Console review
light website cleanup
support calls and troubleshooting
The goal is to give you the kind of support that fits best, whether that’s a strategy, hands-on help, ongoing guidance, or simply a clear plan to move forward with.
FAQs
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I work with creative and travel businesses, especially brands that care about clear messaging, thoughtful website structure, and attracting the right people.
That can include photographers, designers, retreat hosts, tour operators, coaches, consultants, studios, and other service-based businesses.
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No. That’s exactly what the audit is for.
You don’t need to know whether your site needs local SEO, better service pages, content updates, technical cleanup, or a stronger inquiry path. We’ll look at the full picture first, then decide what matters most.
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It’s the main starting point. After the audit, we can decide whether you want to implement the recommendations yourself, book support calls, or have me help with the updates.
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Yes, depending on what your site needs and what platform you’re using. After the audit, I can recommend the best next step and let you know what I can help implement.
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The audit can help you understand what may be holding your site back and where your SEO opportunities are. SEO takes time, but this gives you a clearer foundation to build from instead of guessing.
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That’s okay. A newer website can still benefit from stronger structure, clearer page titles, better service pages, keyword direction, and a cleaner setup from the start.
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Perfect. The audit will help organize what needs to be worked on into a clear priority list, so you’re not trying to fix everything at once.